How to do on-page SEO and technical SEO

What is On-Page SEO and Technical SEO?

On-Page SEO, also known as On-Site SEO, refers to optimizing webpage content and structure to better meet the needs of search engines and users. The main elements involved include title tags, meta descriptions, content, internal links, URL structure, etc. By optimizing page elements, search engines can better understand page content and improve rankings. Technical SEO focuses on optimizing the backend and technical elements of a website, making it easier for search engines to find, crawl, understand, and store website content.

For example, we can improve the user experience on the website by optimizing page loading speed, mobile friendliness, etc. Doing these two SEO optimizations well can help improve the website's search engine ranking, increase traffic, and improve User Experience, which can significantly improve the overall SEO performance of the website. However, due to the meticulous and tedious work in these two aspects, and the fact that they will be updated with the development of network technology, professional technical teams or products are needed to execute them. QuickCreator not only has unique characteristics in content generation, but also provides comprehensive support for these two aspects of work in the process of page generation.

Top 80 On-Page and Technical SEO CheckList

Here are 80 optimization projects for On-Page SEO and Technical SEO:

Optimization projects	Description	Role	Importance
1. Title Tag	The main title of the webpage is displayed in the search results	Communicate page themes to search engines and users	Very important
2. Meta Description	HTML attributes that briefly describe the page content	Increase click through rate, affect search ranking	Important
3. Title hierarchy (H1-H6 Tags)	Organize content structure using HTML title tags	Help search engines understand content hierarchy	Important
4. Keyword optimization	Use target keywords reasonably in the content	Increase relevance, improve ranking	Very important
5. Content quality	Create high-quality, original, and valuable content	Attract users and increase dwell time	Very important
6. Content length	Ensure that the content is comprehensive and in-depth	Increase relevance and improve ranking opportunities	Important
7. Internal links	Add relevant internal links between pages	Distribute Page Weight, Improve User Experience	Important
8. Image optimization	Compress images, add alt text	Improve loading speed and increase accessibility	Important
9. URL structure	Use concise and descriptive URLs.	Improving readability helps with SEO.	Moderately important
10. Mobile friendliness	Ensure that the website performs well on mobile devices	Improve mobile end ranking, Improve User Experience	Very important
11. Page loading speed	Optimize website loading speed	Improve User Experience, Impact Ranking	Very important
12. HTTPS Security Protocol	Encrypt websites with SSL certificates	Improve security, slightly improve ranking	Important
13. Structured Data (Schema Markup)	Add Structured Data tag	Enhance search results display and increase click through rate	Moderately important
14. XML Site Map	Create and submit an XML sitemap	Help search engines crawl websites better	Important
15. Robots.txt file	Guide search engines on how to crawl websites	Control crawler behavior and save crawler budget	Moderately important
16. Main URL (Canonical URL)	Specify preferred URL version	Avoid duplicate content issues	Important
17. Breadcrumb Navigation	Display the user's location on the website	Improving User Experience, Helping SEO	Moderately important
18. 404 Page Optimization	Custom 404 error page	Reduce User Churn, Provide Navigation Options	Generally important
19. Social media meta tags	Add Open Graph and Twitter Card tags	Optimize social media sharing effectiveness	Generally important
20. Content update frequency	Regularly update website content	Maintain website freshness and attract search engine attention	Important
21. Keyword density	Reasonably control the frequency of keywords appearing in the content	Avoid over-optimization and maintain naturalness	Moderately important
22. Long-tail keywords	Use more specific long-tail keywords	Improve conversion rates for specific search intents	Important
23. Content format	Use multiple formats such as paragraphs, lists, tables, etc	Improve readability and increase opportunities for featured clips	Important
24. Video optimization	Add video transcription text and description	Increase content richness and improve ranking opportunities	Generally important
25. Image file name	Use descriptive image file names	Provide additional keyword signals	Low importance
26. Link anchor text	Use descriptive anchor text	Pass the theme of the link target page	Important
27. Page Theme Focus	Ensure that each page focuses on a single topic	Increase relevance, improve ranking	Important
28. Content semantic relevance	Use LSI keywords and related terms	Enhance the semantic relevance of the content	Important
29. Remove duplicate content	Avoid or handle duplicate content on the website	Prevent keyword self-competition	Generally important
30. Responsive design	Ensure that the website displays normally on various devices	Providing a Good Multi-Device User Experience	Very important
31. AMP (Accelerated Mobile Pages)	Implementing Google AMP	Improve mobile page loading speed	Moderately important
32. Content segmentation	Divide long articles into multiple sections	Improve readability and increase user dwell time	Important
33. Table content	Use HTML tables in appropriate places	Organize data and increase opportunities for featured segments	Moderately important
34. References and external links	Link to authoritative sources	Increase credibility and provide additional value	Moderately important
35. Date of content update	The last update date of the displayed content	Indicate the freshness of the content	Moderately important
36. Manage comments	Encourage and manage user comments	Increase user-generated content and improve interactivity	Moderately important
37. Diversity of content	Provide various types of content (text, images, videos, etc.)	Meet different user requests, increase attractiveness	Important
38. Page depth	Control website hierarchy to avoid pages that are too deep	Ensure that important pages are easy to discover and crawl	Important
39. Navigation optimization	Create clear and intuitive website navigation	Improving User Experience and Search Engine Crawling	Important
40. Footer links	Add links to important pages in the footer	Provide additional navigation options	Moderately important
41. Aggregation Pages	Create topic-related content Aggregation Page	Increase internal links to improve topic authority	Important
42. Keyword variants	Use synonyms and antonyms	Cover more search queries and increase ranking opportunities	Important
43. Content readability	Ensure that the content is easy to understand	Improve User Experience, Increase Dwell Time	Important
44. Remove broken links	Regularly check and repair broken links	Improve User Experience and Website Health	Moderately important
45. Reduce advertising	Control the number and location of ads on the page	Improve User Experience, Avoid Affecting Ranking	Moderately important
46. Internationalization of content	Localization content for different languages/regions	Optimized for specific markets	Depending on the situation
47. Page compression	Enable GZIP compression	Reduce data transmission and improve loading speed	Important
48. Browser cache	Set appropriate browser caching policies	Improve the loading speed of repeated visits	Important
49. Reduce HTTP requests	Merge CSS/JS files, use CSS Sprites	Reduce loading time	Important
50. Lazy loading	Use lazy loading for non-critical resources	Increase initial loading speed	Important
51. CDN usage	Using information delivery networks	Speed up global access	Important
52. Remove rendering blocking resources	Optimize CSS and JavaScript loading	Speed up page rendering	Important
53. Server response time	Optimize server configuration and performance	Reduce Waiting Time and Improve User Experience	Important
54. Image lazy loading	Use lazy loading for off-screen images	Increase initial loading speed	Important
55. Video Hosting	Hosting videos on platforms such as YouTube	Reduce server load and improve loading speed	Moderately important
56. Font optimization	Optimize webpage font loading	Reduce loading time and improve rendering speed	Moderately important
57. CSS optimization	Simplify and optimize CSS code	Reduce file size and speed up loading	Important
58. JavaScript optimization	Simplify and optimize JavaScript code	Reduce file size and improve execution efficiency	Important
59. Preload critical resources	Preload critical resources using resource hints	Speed up the loading of critical resources	Moderately important
60. Retargeting	Avoid Unnecessary URL Retargeting	Reduce loading time	Moderately important
61. Optimize DOM size	Control the number of DOM elements	Improve page rendering and operation efficiency	Moderately important
62. Use asynchronous loading	Use asynchronous loading for non-critical scripts	Avoid blocking page rendering	Important
63. Remove unused CSS	Clean up unused CSS code	Reduce file size and improve loading speed	Moderately important
64. Optimize image formats	Use modern image formats such as WebP	Reduce file size and improve loading speed	Important
65. Achieving Progress Bar	Add Load Progress Indicator	Improve User Experience, reduce bounce rate	Moderately important
66. Optimize the content of the first screen	Prioritize loading content visible on the first screen	Improve user-perceived loading speed	Important
67. Using HTTP/2	Upgrade to HTTP/2 protocol	Improve data transmission efficiency	Important
68. Optimize server configuration	Adjust server settings to improve performance	Reduce response time and improve concurrent processing capabilities	Important
69. Database optimization	Optimize database queries and structures	Increase data retrieval speed	Important
70. Use memory cache	Implement server-side caching	Reduce database queries and improve response speed	Important
71. Optimize CSS selectors	Use efficient CSS selectors	Improve style application speed	Moderately important
72. Avoid internal connection styles	Move CSS to an external file	Improve cache efficiency and reduce HTML size	Moderately important
73. Optimize web fonts	Limit the number and variants of web fonts used	Reduce loading time	Moderately important
74. Implementing Prefetch	Prefetch resources that may be needed	Improve the loading speed of subsequent pages	Moderately important
75. Optimize icon fonts	Use SVG or icon fonts	Reduce HTTP requests and improve loading speed	Moderately important
76. Service Workers	Use Service Worker to cache resources	Improve offline and repeat access performance	Important
77. Optimize third-party scripts	Review and optimize the loading of third-party scripts	Reduce the impact of external resources on performance	Important
78. Implement lazy loading of comments	Lazy loading comment system	Increase initial loading speed	Moderately important
79. Optimize website structure	Create a flat and logically clear website structure	Improve SEO and user navigation	Important
80. Implementing Breadcrumb Navigation	Add Breadcrumb Navigation Link	Improving User Experience and Internal Link Structure	Moderately important

What On-Page and Technical SEO Optimizations Did QuickCreator Do?

Comprehensive Meta Information Generation and Management

Blog authors can manage authors, blog types, etc. through the following management interface

Secondly, you can manage URLs, titles, descriptions, etc. through the following SEO management interface

Mobile end optimization

QuickCreator directly supports responsive pages, accessible on all PCs and mobile devices; and supports image slimming optimization on mobile devices. You can click the following button to preview:

Cyber security and optimization

QuickCreator places a high value on security and performance, and is committed to providing a seamless and secure experience for users around the world.

Security measures

SSL/TLS encryption All data transfers between users and our servers are encrypted using the SSL/TLS protocol. This ensures the confidentiality and integrity of information during transmission.

Strict security header configuration We have configured strict security headers, including HTTP Strict Transport Security (HSTS), Content-Security-Policy (CSP), and X-Content-Type-Options. These configurations help protect against common network threats such as man-in-the-middle attacks, cross-site scripting (XSS), and content sniffing.

Web Application Firewall (WAF) We use a Web Application Firewall to protect and filter malicious traffic from the Internet. WAF can detect and block various types of attacks, such as SQL injection, cross-site scripting (XSS), and malicious bot access, ensuring the security of our applications and user data.

Performance optimization

Global information delivery - AWS CloudFront QuickCreator leverages AWS CloudFront, a global information delivery network (CDN), to deliver data through over 600 globally dispersed points of presence (PoPs) with automated network mapping and intelligent routing. CloudFront accelerates global content delivery, ensuring fast loading speeds regardless of user location.

Intelligent routing and caching optimization We use intelligent routing and caching policies to maximize performance and availability by dynamically adjusting traffic paths and content caching locations. This not only improves page loading speed, but also reduces server load and improves overall User Experience.

Other More On-Page SEO and Technical SEO

QuickCreator has also helped clients with dozens of optimizations, but due to its technical nature, we will not trace them here.